Designer PR? In my opinion it sounds like a phenomenon whereby the Public Relations Specialist would be working towards a certain goal, that goal being trying to get as much publicity as possible for upcoming, new, emerging, wet-behind-the-ears designers.
Making it, let alone making it big in the design industry cannot be easy with thousands of young designers trying to make a breakthrough in this ever evolving industry. One would eventually need someone to assist with building their brand and selling their designs. That 'someone' would ofcourse come in the form of a Public Relations Publicist...
What would the Publicist need to do? One way would be to generate publicity for these designers through social media with strong emphasis on Twitter, Facebook and You.tube, to help create a blend of interactions that define the brands persona. This would undoubtedly create exposure and keep the new designers one step ahead of their competitors.
Therefore, in essence, the duties of a PR person are never ending. There is always something to do somewhere, someone who needs assistance and so forth. I, for one, wouldnt mind taking on the job of a Designer PR person as that is where my passion lies, a Fashion PR Representative. It's going to happen:)
Have a look at topics that interest me, my thoughts and opinions, come along ...
Same sisi, I can't read.
ReplyDeleteHi Zanele
ReplyDeleteI also share the same sentiments with you about the designer PR. When i thought about,I could not figure out the understand of designer PR,i decided to used my own understand of designer PR as the career. So doubt very much,i'm the view that you were off the mark at all.
Regards